by Deyy Lockett | Jan 2, 2021 | Brand Identity, Entrepreneur, Generic names, Naming, Social Media, Start-Ups, Ventures
Happy New Year! It’s finally 2021–the year we have all been waiting to for to help us put 2020 behind us. Hopefully, with the development of new vaccines by pharmaceutical companies like Pfizer, Moderna and a few others–this global pandemic nightmare...
by Deyy Lockett | Aug 30, 2020 | AI, Brand Identity, Brandable names, Naming, Start-Ups, Ventures
Number one on my list is the financial planning and management company Vise.com. I really dig this brandable name because it is short and sweet. In the money management and advisement game, a name like Vise.com is perfect and communicates to a certain extent what the...
by Deyy Lockett | Jul 13, 2020 | AI, Brand Identity, Brandable names, Entrepreneur, Naming, Start-Ups, Unicorns, Venture Capital, Ventures
So, I am a Forbes Magazine subscriber and I love their annual lists of Richest People or Entertainers in their various industries. However, I get really revved up whenenver the magazine covers disruption or movement in the startup industry. Enter Forbes’ Next...
by Deyy Lockett | Mar 6, 2020 | Brand Identity, Brandable names, Branding, Entrepreneur, Monikers, Naming, Start-Ups, Unicorns, Venture Capital, Ventures
As you may already know if you read Part I of my review of A16z Marketplace 100 report, I identified 15 of my favorite startup names listed in a16z’s comprehensive report. I am back here again as promised to wrap up my review of the Marketplace 100 by listing my 10...
by Deyy Lockett | Feb 29, 2020 | Brand Identity, Brandable names, Branding, Entrepreneur, Naming, Social Media, Start-Ups, Unicorns, Venture Capital, Ventures
So, I recently reviewed the a16z Marketplace 100 report written by Bennett Carroccio and Andrew Chen of venture capital firm Andreessen Horowitz and disseminated to me about a week ago via Angel List. According to the a16z report, the Marketplace 100 is “a ranking of...
by Deyy Lockett | Feb 24, 2020 | Brand Identity, Brandable names, Branding, Entrepreneur, Monikers, Naming, Social Media, Start-Ups
The other day, I decided to do a quick scan of the Chicago tech scene recognizing that the approaching spring season not only signals a change of our current weather patterns, but also announces movement on the start-up scene, as well. So, with that in mind, I...
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