I know it has been a while since my last post; please forgive me. I have been caught up in the vortex of life like everyone else trying to navigate work, family, Covid-19 and its progeny, and everything else under the sun. Thankfully, the Thanksgiving holiday gave me a small break that afforded me the time to cross off a bunch of tasks from my to do list which seems to grow from day to day. Anyway, despite the chaos that surrounds me at times, I did manage to ideate some new brand identities which passed muster at SquadHelp.com and are now listed on their marketplace and are available for acquisition. Most of these names were listed at SquadHelp.com over the past five months. I will discuss the attributes of my favorite brand identities below and share why I like each name.

My Favorite Brand Identities

1. Genipix.com: This is a fictitious or made up word but I love it never the less. It’s actually a mash-up of the words “generate” and “picture”. Well, not quite the word “picture” but the slang deviation “pix”. When mashed all together the word forms “Genipix” which in my opinion is a great startup or enterprise company brandable. I imagine an end user creating some really cool software or other technology that can generate images for surgical procedures, or other important circumstances. I could go on here but the nerd out would cause me to spend more time than apportioned talking about Genipix.com here.

2. FactorFuse.com comes in at No. 2 on my list because Genipix.com is No. 1, but don’t be mistaken here–I love the powerful alliterative effect which FactorFuse.com offers to a lucky startup, enterprise biz or SMB. I mean the keyword factor (no pun intended) is great! Both the words: “Factor” and “Fuse” are great searchable keywords. While most people will be most familiar with the term factor from Algebra class–the kind of Factor that FactorFuse.com represents is “a mercantile fiduciary transacting business in her own name while not disclosing her principal.” Now, how cool is that? In a more general sense, Factors serve as fiduciaries who provide liquidity to people in exchange for an interest in future accessions of wealth or a payment or monies that the person will receive. A good example of this scenario occurs in situations, in which a person wins the lottery in a state that does not allow the prize winner to remain anonymous. In this circumstance, a Factor could be engaged to advance money to the winner anonymously and in exchange for a security interest in the lottery winner’s future cash prize. The advantage of this is it affords the holder of the winning lottery ticket time to conduct her business in anonymity before mandated disclosure to the public. This scenario can play out in other ways to0, but this is just my long-time Factor fantasy shared with each of you–I feel closer to you all already!

3. ChoiceSpark.com is next on my favorite’s list. I think it is a great two-word name with a nice pair of keywords. ChoiceSpark.com would be a great name for a data analytics company or an AI start-up that helps people . . . well, make choices . . . you get it now: “Choice” + “Spark”. I could see some genius machine scientists or engineers creating an app that helped people make choices using decision science algorithms straight from their smart phones based on the probability of success or other data points or metrics that the user can enter into the application. Wait . . . is somebody out there in startupland doing this already? I am sure they are when it comes to personal finance and investments but how about in making life decisions? Lol.

4. Venedora.com is a name I like a lot because it is just plain sexy. Say it with me, “Venedora!” I created or came up with the name Venedora by adding an “a” to end of the fictitious root word, “Venedor.” This name was also inspired by the phrase “Caveat Venditor” which means “let the seller beware.” Of course, the addition of the “a” at the end softens the word a bit and makes it fun. This name is perfect for a sales or SAAS company and other businesses. Venedora.com is a highly versatile name with an unlimited reach regarding its potential for business moniker attachment opportunities.

5. TroveIQ.com is another name that I like a lot. Derived from the term “Treasure Trove,” the listing of this name for acquisition couldn’t be better timing wise as TroveIQ.com would be a great name for a Web3, Nonfungible Token (NFT) or other Intellectual Property type marketplace.

In closing, this is my first post in a while so I really wanted to dig a little deeper around my reasons for iterating the names listed above. I hope that you found this post interesting and insightful, as well. If you did, please feel free to let me know.